Ministry of Agriculture, Forestry and Fisheries: Project for developing sales channels in North America for marine products from remote islands in Nagasaki Prefecture
In the Corona disaster, we developed sales channels mainly in LA, NY, and Seattle by focusing on online business negotiation activities.
We promoted our products through tasting to Hollywood celebrities such as Angelina Jolie, Jaimon Hounsou, and former Whole Foods Market vice president’s participation in the project.
We promoted our products through tasting to Hollywood celebrities such as Angelina Jolie, Jaimon Hounsou, and former Whole Foods Market vice president’s participation in the project.
We held tasting events for restaurants, bars, and retailers in four cities on the west coast of North America (Los Angeles, San Diego, San Francisco, and Portland) as an initiative to expand handling of our products.
In addition, we managed operation of the initiative at the NBWA, the largest beer trade show in the U.S., held in Las Vegas.
In addition, we managed operation of the initiative at the NBWA, the largest beer trade show in the U.S., held in Las Vegas.
We installed an assembled tea room from Okawa-city in the official talent lounge of the Grammy Awards and conducted marketing research, targeting Bruno Mars, John Travolta and over 150 other Hollywood celebrities.
Miyazaki Josuien’s bio-tea and powdered green tea Satsusatsu” sweets were adopted for the “Academy Awards Official After Party Governor’s Ball” and were served to Leonardo DiCaprio, Brad Pitt, and other nominees and winners. It was introduced by NHK and the US media and became a hot topic.”
Ministry of Economy, Trade and Industry: "Ogura Denim" North America Sales Channel Development Project
In the JAPAN Brand Development Support Projects, Ogura Denim,” a denim material that takes full advantage of the characteristics of Ogura-ori materials, was exhibited on Kickstarter in the U.S. The new denim pants were designed by Kunihiko Morinaga of Anrealage and commercialized as a new denim pant inspired by the unparalleled samurai hakama, and creators in LA produced the PV and website.”
Tohoku Tourism Promotion Organization : Inbound promotion for North America
We invited graphic artist Chaz Guest to Tohoku and held a solo exhibition in Los Angeles of his drawings of places and things that inspired him in Tohoku, as a measure to arouse Chaz’s fans’ interest in Tohoku and connect them to inbound travel.
We invited reporter Julie Wolfson to visit various places in Tohoku and published an article in the LOS ANGELES TIMES.
We invited reporter Julie Wolfson to visit various places in Tohoku and published an article in the LOS ANGELES TIMES.
Tohoku Tourism Promotion Organization : Inbound promotion for North America
We invited graphic artist Chaz Guest to Tohoku and held a solo exhibition in Los Angeles of his drawings of places and things that inspired him in Tohoku, as a measure to arouse Chaz’s fans’ interest in Tohoku and connect them to inbound travel.
We invited reporter Julie Wolfson to visit various places in Tohoku and published an article in the LOS ANGELES TIMES.
We invited reporter Julie Wolfson to visit various places in Tohoku and published an article in the LOS ANGELES TIMES.
As part of the Japan Brand Development Support Project, we conducted a project to develop sales channels in North America for Miyazaki Josuien’s “Bio Tea,” including a PV promotion linked to Instagram by LA creators and a tasting program for Hollywood celebrity Angelina Jolie.
We held a food and craft fair of Ukiha City, Fukuoka Prefecture at Ginza Mitsukoshi’s Ginza Terrace.
The event was an attempt to sell fresh herbs in a department store, and to promote PR and sales by handling a wide range of Ukiha City companies’ products, from food products to tableware and interior goods.
The event was an attempt to sell fresh herbs in a department store, and to promote PR and sales by handling a wide range of Ukiha City companies’ products, from food products to tableware and interior goods.
BPQC x Tortoise General Store "Living with Tortoise General Store and BPQC"
We collaborated with Tortoise General Store, which focuses on selling products made in Japan in Los Angeles, and the Isetan Mitsukoshi Group to organize a project to have Japanese consumers rediscover the charm of Japanese products that are selling well in the United States. More than 50 local products, including Hasami-yaki, Mashiko-yaki, and Aomori Hiba, were selected by the buyers of select stores in the U.S., and were well received.
We managed a project for Brand Land Japan, a project to support the development of the Japan brand, to develop sales channels for the rice bin of Masuda Kiribako Store, a paulownia box manufacturer in Fukuoka Prefecture, and achieved sales of over 10 million yen during the period, mainly through select stores and e-commerce.
As part of the More Than Project, a project to support the development of the Japan brand, we developed sales channels for Shichitoi in the United States.
The world-renowned architect Jamie Durie presented an installation using Shichitoi tatami mats at an exhibition organized by the famous American interior design magazine dwell on design, and graphic artist Chaz Guest walked the red carpet at the Cannes Film Festival wearing Shichitoi sandals. This led to a promotion that was covered by the local media.
The world-renowned architect Jamie Durie presented an installation using Shichitoi tatami mats at an exhibition organized by the famous American interior design magazine dwell on design, and graphic artist Chaz Guest walked the red carpet at the Cannes Film Festival wearing Shichitoi sandals. This led to a promotion that was covered by the local media.
Small and Medium Enterprise Agency: Furusato (Hometown) Global Producer Development Support Project
We became a certified company as an OJT recipient for North America (LA, Seattle) and Southeast Asia (Thailand, Hong Kong, Malaysia). Our project received high praise and was featured as a Case Study in the report, and the intern’s report was published at the same time.